Periyar University BBA-TM Study Materials Learning Materials I Year PAPER-I-BUSINESS MANAGEMENT PAPER-II BUSINESS COMMUNICATION ALLIED-I-BUSINESS MATHEMATICS AND STATISTICS II Year PAPER-III-INTRODUCTION TO OPERATIONS RESEARCH PAPER-V-PRODUCTION AND MATERIALS MANAGEMENT ALLIED-II-ECONOMICS AND GLOBAL BUSINESS III Year PAPER-VII-HUMAN RESOURCE MANAGEMENT PAPER-VIII-MARKETING MANAGEMENT PAPER-IX-FINANCIAL MANAGEMENT PAPER-X-MANAGEMENT INFORMATION SYSTEM PAPER-XI-APPLICATION ORIENTED SUBJECT (I) CUSTOMER RELATIONSHIP MANAGEMENT PAPER-XI-(II)-APPLICATION ORIENTED SUBJECT ENTREPRENEURIAL DEVELOPMENT